Hay muchas maneras de fijar el precio del producto o servicio que ofertas. Se puede calcular un margen de beneficio basado en el costo del producto o una marca basada en el precio de venta del producto.
Uno de los principales aspectos en los que todo negocio basa la obtención de sus ganancias es la fijación de precios; por ello es necesario aprender a establecerlos, de manera que se eviten situaciones de quiebra e impulsen el crecimiento empresarial.
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